Gibson App

Interactive guitar learning app

Being the single designer on the Gibson App team, I spread time between designing the app and marketing (including photo, film & ad design).

I've been lucky to get to work on pretty much every part of the app, including some behemoths like the Skills feature (tracking and displaying 270+ unique skills), a community forum, a new home screen, overhauling the navigation and layout, and much more!

Skills

Skills was the project that has followed me throughout my 9 months with Zoundio — being so deeply integrated into every aspect of the gameplay meant that a tiny change would quite often cause a cascade effect.

This has been a blessing and a curse, as forgotten parts of the app got some much needed attention, and some things had to be re-imaginged from the ground up.

The goal of the project was to increase the user engagement and reward learning with concrete feedback — in the months following the release of the feature, we could see a dramatic increase in retention YoY.

The primary Skills interface

NDA :(

Unfortunately, many of the other projects I have worked on are not public as of yet, and cannot be disclosed for now.


Expect this page to fill up as the features get released!